My Blog Work

I’m a digital strategist and project manager passionate about the intersection between technology and creative marketing. I’ve been living in Dubai, UAE since 2011.

I write a tech & digital marketing blog and have been featured in Campaign Middle East magazine, on Lovin’ Dubai, the Web Summit blog, the LinkedIn Pulse daily newsletter, WamdaLovin’ Trends and the Serviceplan Group blog.

 

 

Digital Media, Web & Mobile

I have worked on both the agency and client side, for small web start-ups and larger international software companies, in both a project management and business development capacity. I specialise in Digital Strategy, Web Design & Mobile App Development.

I also freelance in web design and work with HTML, CSS, Graphic Design & UX/UI.

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International Development

I have significant international experience having worked across the Middle East, Europe, North America and Africa. I also have an MSc. in International Business Growth as well as having studied International Business at the University of Applied Sciences Wiener Neustadt, Austria.

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Achievements

During 2011 / 2012 I was part of Enterprise Ireland’s inaugural Graduates for International Growth programme having been included in the top 4% of over 1,200 college graduate applicants. I also have an MSc. in International Business Growth from University College Dublin and a BSc. in Marketing from Dublin Institute of Technology.

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My Blog

Facebook is testing moving News + Brand Pages to a separate feed

A Facebook update that is currently being tested in 6 countries will make the default Newsfeed just for friends (and ads), and a separate feed for news and brand pages that you follow. The knock-on effect for brands and publishers could be devastating as pages in test countries have seen a dramatic..

Posted by Rob in Facebook, Media

Two of the best AR implementations I’ve seen yet

I absolutely love this implementation of Apple’s AR kit! Imagine sitting down in a restaurant and being able to physically see your food on your plate before you order? I’ve being thinking of this as a really practical AR use case for a while but I’m seriously impressed at how well..

Posted by Rob in Apple, Augmented Reality

BBC research on consumer attitudes to VR

Virtual Reality has been a hot topic for the last couple of years, but for many general consumers the jury is still very much out on how useful the platform is on a day-to-day basis outside the sphere of gaming. That’s why it’s interesting to dive into

Posted by Rob in Virtual Reality